When I first saw this, I didn't think it would make any difference. When traveling before I simply folded my clothes and neatly stacked them in my duffel. However, this technique has REVOLUTIONIZED my packing! It creates a neat, and dense package without toiletries falling all over the place and creases forming in your shirts. Part of the beauty is the ease and neatness that it maintains all while encouraging organization and preventing wrinkles. (If I have more clothes than what's shown, I just repeat the pattern on each level until I'm done.) You really should try it.
